Growing a Community of Entrepreneurs

Entrepreneurs Forever helps small business owners strengthen their businesses through peer-based learning, mentoring, and real-world support. With low awareness and a detailed application process, the organization needed a smarter way to attract qualified members and communicate the value of its program.

CSK developed a digital recruitment strategy focused on driving attendance to informational events, where prospective members could learn about the program, ask questions, and connect with others who had benefited from the experience. By continuously refining messaging and optimizing across search and social channels, the campaign generated more than 3,000 leads, over 900 applications, and more than 300 new members, exceeding the organization's membership goal.